for Walden Eyewear

Naming
Brand Identity
Retail Packaging

Walden Eyewear

A top to bottom brand for Walden Eyewear. The icon represents the reflection of sunlight from the surface of water — the brand takes It’s name from the Massachusetts lake Walden Pond, made famous by by Henry David Thoreau.


by Walden Eyewear

Consulting
Design

A top to bottom brand for Walden Eyewear. The icon represents the reflection of sunlight from the surface of water — the brand takes It’s name from the Massachusetts lake Walden Pond, made famous by by Henry David Thoreau.