3sixteen
Pushing an existing brand into new territory
Pushing an existing brand into new territory

Strange Practice has partnered with 3sixteen on special projects for more than a decade. For their first athlete-focused apparel, the brand wanted to slightly refresh it’s the main symbol to set the Active Collection apart from the core line.

Project details
Project details

A blurry photograph of a man running across a bridge.

Active Collection

A blurry photograph of a man running across a bridge.

Original symbol

Active Collection

A blurry photograph of a man running across a bridge.

Active Collection

Active Collection

A photograph of a brown REI rain jacket.
A photograph of a brown REI rain jacket.
A photograph of a brown REI rain jacket.
A photograph of a brown REI rain jacket.
A photograph of a brown REI rain jacket.
A photograph of a brown REI rain jacket.
A photograph of a brown REI rain jacket.
A photograph of a brown REI rain jacket.
Oops,this didn't load